Case study
JEEM
Rs 3.28M store sales powered by search in 3 months
- Website
- jeem.pk
- Timeframe
- 3 months
- Services
- SEO · E-commerce SEO
Outcomes
Key results
27.5K
Search clicks
1.54M
Search impressions
Rs 3.28M
Total store sales
01
The Challenge
JEEM is a luxury fashion brand in Pakistan with strong aesthetics and loyal customers, but its online reach wasn't reflecting that potential. The brand reached out to Arascow to strengthen organic visibility and drive consistent search-based sales.
02
The Approach
Our SEO team began by auditing technical gaps and optimising product pages, then restructured keyword clusters around high-intent queries, so every page competed for searches with real purchase intent.
03
The Results
Within three months, JEEM's Google Search Console metrics became very powerful: 27.5K total clicks, 1.54M impressions, a 1.8% CTR, and an average position of 8.6. On Shopify, the brand recorded Rs 3.28 million in total store sales. Of this, Rs 2.56 million was directly attributed to marketing efforts, with organic traffic contributing Rs 1.01 million and Instagram adding Rs 970K. That split demonstrated a strong synergy between search visibility and social engagement. Today, JEEM stands as a benchmark for how Arascow's strategic SEO approach transforms a fashion brand's digital presence into measurable revenue.
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