Case study

Mohagni

+289% organic clicks in just 28 days

Website: mohagni.com
Timeframe: 28 days
Services: SEO · E-commerce SEO

Outcomes

Key results

+289%

Organic clicks YoY

6.92K

Clicks, up from 1.78K

5.4%

CTR, up from 3.4%

The Challenge

Mohagni is a Pakistani fashion brand known for its elegant unstitched collections. They joined hands with Arascow to boost the brand's organic reach and strengthen its search visibility in a highly competitive apparel market.

The Approach

Our SEO team focused on technical optimisation, keyword restructuring, and content refinement to align with high-intent queries.

The Results

Within just 28 days, the results were remarkable: clicks surged from 1.78K to 6.92K, impressions grew from 52.8K to 129K, and CTR jumped from 3.4% to 5.4%, marking a 289% increase in organic clicks year-over-year. This growth reflected stronger keyword positioning and improved user engagement rather than temporary spikes. Mohagni now ranks prominently for competitive fashion keywords.